I’m Dreaming of a Place We Can All Go for Content – Which Platform Should Publishers Use?

As part of the 2009 Summit, AEP held an international CEO Roundtable, allowing executives from around the world to discuss the impact of “free” content on educational publishing. Kim Kleeman, President of Shakespeare Squared, attended the event and told AEP the five most important lessons she learned from the presentations.

The International CEO roundtable proved to be the perfect springboard for a variety of discussions regarding content and how we choose to deliver it to the general public.

Our panel was a powerful group of people who understand the balance between capital enterprise and availability of free content. The moderator, Seth Russo for Edureach International Consulting, facilitated a conversation and the presentations of companies from different countries allowing for a variety of opinions and strategies. Jim McVety from Bill Smith Group started us off followed by Poland native Artur Dyro, Young Digital Planet; Sameer Shariff from Impelsys; and Lewis Bronze from Espresso Education located in the UK.

The topics covered ranged from how to create an infrastructure to distribute content, to the scope of the market regarding technology, to how this will affect the US on the state level.

Educational publishing’s top marketing products honored

AEP has announced the winners of the 2009 Beacon Awards for excellence in education marketing. This year’s winners were honored at a special luncheon held during the AEP Summit in Washington, DC, at the JW Marriott hotel. The featured speaker at the event was Joe Rospars, founding partner at Blue State Digital and New Media Director on Barack Obama’s presidential campaign.