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	<title>Comments on: Publishers, Developers, and School Districts: Change Agents in Transformation</title>
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	<description>News, notes, and advice from the lead thinkers at the Association of Educational Publishers</description>
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		<title>By: juliorvarela</title>
		<link>http://edpublishing.wordpress.com/2009/06/29/publishers-developers-and-school-districts-change-agents-in-transformation/#comment-439</link>
		<dc:creator>juliorvarela</dc:creator>
		<pubDate>Thu, 16 Jul 2009 02:51:21 +0000</pubDate>
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		<description>Nice post. I know Randi and Keith very well, and they are both good friends and are highly respected. One thing that is missing here is that the current model, publisher hires developer who hires freelancer who does work, is outdated. In essence, if the publisher can go directly to the freelancer, then the cost would change dramatically. The role of the developer now needs to be more of a hub, a flexible virtual place that attracts the top talent and provides a unique value that a publisher cannot bring any longer. Everyone is working with less and expecting to do more.</description>
		<content:encoded><![CDATA[<p>Nice post. I know Randi and Keith very well, and they are both good friends and are highly respected. One thing that is missing here is that the current model, publisher hires developer who hires freelancer who does work, is outdated. In essence, if the publisher can go directly to the freelancer, then the cost would change dramatically. The role of the developer now needs to be more of a hub, a flexible virtual place that attracts the top talent and provides a unique value that a publisher cannot bring any longer. Everyone is working with less and expecting to do more.</p>
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		<title>By: Rod Martin</title>
		<link>http://edpublishing.wordpress.com/2009/06/29/publishers-developers-and-school-districts-change-agents-in-transformation/#comment-436</link>
		<dc:creator>Rod Martin</dc:creator>
		<pubDate>Mon, 13 Jul 2009 23:40:45 +0000</pubDate>
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		<description>Useful ideas if well-established players can change their ways. One other suggestion that might be useful -- the establishment of &#039;clusters&#039; of players who feel comfortable working with each other and sharing ideas. It&#039;s the same principle used in Silicon Valley.</description>
		<content:encoded><![CDATA[<p>Useful ideas if well-established players can change their ways. One other suggestion that might be useful &#8212; the establishment of &#8216;clusters&#8217; of players who feel comfortable working with each other and sharing ideas. It&#8217;s the same principle used in Silicon Valley.</p>
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