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	<title>Educational Publishing &#187; Sales</title>
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	<description>News, notes, and advice from the lead thinkers at the Association of Educational Publishers</description>
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		<title>Educational Publishing &#187; Sales</title>
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		<title>Final Survey Report on K-12 Educators&#8217; Social Media Habits</title>
		<link>http://edpublishing.wordpress.com/2009/11/17/final-report-on-k-12-educators-social-media-habits/</link>
		<comments>http://edpublishing.wordpress.com/2009/11/17/final-report-on-k-12-educators-social-media-habits/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 17:52:31 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[Business of Publishing]]></category>
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		<description><![CDATA[The final research report for a Survey of K-12  Educators on Social Networking and Content-Sharing Tools was released by co-sponsors edWeb.net, MCH, Inc., and MMS Education. Overall, 61% of the survey population belong to a social networking site, but participation in education specific sites is still low.  However, the survey analysts believe that &#8220;as [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=778&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>Using Industry Awards to Effectively Grow Your Business</title>
		<link>http://edpublishing.wordpress.com/2009/11/03/using-industry-awards-to-effectively-grow-your-business/</link>
		<comments>http://edpublishing.wordpress.com/2009/11/03/using-industry-awards-to-effectively-grow-your-business/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 18:49:39 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[AEP Awards]]></category>
		<category><![CDATA[Brand Management]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=763</guid>
		<description><![CDATA[In the current market where anyone can &#8220;publish&#8221; instructional materials on a  website, educational publishers need to find ways to separate their products  from the market and highlight their commitment to quality content. In this blog  post, reprinted with permission from VerticalResponse, CEO and founder Janine  Popick discusses why small businesses [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=763&subd=edpublishing&ref=&feed=1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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		<title>How can my company succeed in the instructional materials business when so many adoption states are cutting back on spending?</title>
		<link>http://edpublishing.wordpress.com/2009/10/05/how-can-my-company-succeed-in-the-instructional-materials-business-when-so-many-adoption-states-are-cutting-back-on-spending/</link>
		<comments>http://edpublishing.wordpress.com/2009/10/05/how-can-my-company-succeed-in-the-instructional-materials-business-when-so-many-adoption-states-are-cutting-back-on-spending/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 09:16:33 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[Business of Publishing]]></category>
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		<category><![CDATA[What's Keeping You Up At Night?]]></category>

		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=705</guid>
		<description><![CDATA[In this new blog series from AEP, “What’s Keeping You Up At Night?, experts offer their advice on the most pressing issues facing the educational publishing industry. AEP members may sign up for a free half-hour consultation with the experts for 30 days after their entry is posted.
The following question was posed to our current [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=705&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>Do micro-payments motivate people to make more purchases?</title>
		<link>http://edpublishing.wordpress.com/2009/08/24/do-micro-payments-motivate-people-to-make-more-purchases/</link>
		<comments>http://edpublishing.wordpress.com/2009/08/24/do-micro-payments-motivate-people-to-make-more-purchases/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 12:13:13 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[Business of Publishing]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=640</guid>
		<description><![CDATA[In this new blog series from AEP, “What’s Keeping You Up At Night?, experts offer their advice on the most pressing issues facing the educational publishing industry. AEP members may sign up for a free half-hour consultation with the experts for 30 days after their entry is posted.
The following question was posed to our current [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=640&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>How Are Stimulus Funds Impacting the Education Market?</title>
		<link>http://edpublishing.wordpress.com/2009/08/12/how-are-stimulus-funds-impacting-the-education-market/</link>
		<comments>http://edpublishing.wordpress.com/2009/08/12/how-are-stimulus-funds-impacting-the-education-market/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 15:20:55 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[AEP Summit]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=629</guid>
		<description><![CDATA[Sec. Duncan has recently announced plans to  release a second wave of stimulus funds early, but the Wall Street Journal article, “A Hard Lesson for Teachers,” (Aug. 11, 2009) shows that the first  round of funding hasn’t made a huge impact in terms of teachers keeping their  jobs. In fact, the article [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=629&subd=edpublishing&ref=&feed=1" />]]></description>
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<enclosure url="http://audiocast.aepweb.org/Summit09/Final/Economic_Forecast.mp3" length="66540423" type="audio/mpeg" />
	
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		<title>Dept. of Ed. to Release Second Wave of ARRA Funds Earlier than Expected</title>
		<link>http://edpublishing.wordpress.com/2009/08/10/dept-of-ed-to-release-second-wave-of-arra-funds-earlier-than-expected/</link>
		<comments>http://edpublishing.wordpress.com/2009/08/10/dept-of-ed-to-release-second-wave-of-arra-funds-earlier-than-expected/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 18:32:09 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[Business of Publishing]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=623</guid>
		<description><![CDATA[On August 3 Secretary Duncan                announced that he would release the second wave of ARRA economic                stimulus funds for ESEA Title I, IDEA Special Education, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=623&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>Mining Social Media for Market Intelligence</title>
		<link>http://edpublishing.wordpress.com/2009/07/27/miningsocialmedia/</link>
		<comments>http://edpublishing.wordpress.com/2009/07/27/miningsocialmedia/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 15:28:26 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[AEP Summit]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=541</guid>
		<description><![CDATA[Janet Eden-Harris, Vice President, Marketing, J.D. Power and Associates, spoke at the 2009 AEP Summit about how publishers should gather information and interact with customers on blogs, chat rooms, and other forms of new media. Here are highlights from her session, &#8220;Mining Social Media for Market Intelligence.&#8221;
Using social media to gather market intelligence is about [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=541&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>Educational publishing&#8217;s top marketing products honored</title>
		<link>http://edpublishing.wordpress.com/2009/06/22/educational-publishings-top-marketing-products-honored/</link>
		<comments>http://edpublishing.wordpress.com/2009/06/22/educational-publishings-top-marketing-products-honored/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 12:23:11 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=460</guid>
		<description><![CDATA[AEP has announced the winners of the 2009 Beacon Awards for excellence in education marketing. This year&#8217;s winners were honored at a special luncheon held during the AEP Summit in Washington, DC, at the JW Marriott hotel. The featured speaker at the event was Joe Rospars, founding partner at Blue State Digital and New Media [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=460&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>Do Educators Get What They Pay For?</title>
		<link>http://edpublishing.wordpress.com/2009/05/28/do-educators-get-what-they-pay-for/</link>
		<comments>http://edpublishing.wordpress.com/2009/05/28/do-educators-get-what-they-pay-for/#comments</comments>
		<pubDate>Thu, 28 May 2009 12:33:36 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=416</guid>
		<description><![CDATA[On May 27, AEP hosted the free webinar, “Do Educators Get What They Pay For?” sponsored by Follett Digital Resources. A prelude to the discussion for AEP’s 2009 Summit “Publishing in the World of Free,” the webinar examined the new role of instructional materials publishers from the educator’s perspective and discussed how our industry can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=416&subd=edpublishing&ref=&feed=1" />]]></description>
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		<title>What can I do to make more sales from my web site?</title>
		<link>http://edpublishing.wordpress.com/2009/05/04/what-can-i-do-to-make-more-sales-from-my-web-site/</link>
		<comments>http://edpublishing.wordpress.com/2009/05/04/what-can-i-do-to-make-more-sales-from-my-web-site/#comments</comments>
		<pubDate>Mon, 04 May 2009 18:16:06 +0000</pubDate>
		<dc:creator>edpublishing</dc:creator>
				<category><![CDATA[AEP Summit]]></category>
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		<guid isPermaLink="false">http://edpublishing.wordpress.com/?p=385</guid>
		<description><![CDATA[In this new blog series from AEP, “What’s Keeping You Up At Night?, experts offer their advice on the most pressing issues facing the educational publishing industry. AEP members may sign up for a free half-hour consultation with the experts for 30 days after their entry is posted.
The following question was posed to our current [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=edpublishing.wordpress.com&blog=2608625&post=385&subd=edpublishing&ref=&feed=1" />]]></description>
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